What separates a good website from a great website is not just the design, but also the user experience and the customer journey. A website with a user-friendly interface and smooth navigation will help visitors stay longer and interact more with the content. By providing a seamless customer journey, visitors are more likely to engage with your business and become customers.
Your website is not just a passive tool to showcase your products or services, but an active salesperson that can generate leads and drive conversions. Your website should be designed with clear calls-to-action that encourage visitors to take the next step, whether it’s to contact you, request a quote, or make a purchase. A well-designed website can help convert leads into customers and help you grow your business.
In addition to generating leads, a good website can also help build your reputation and credibility. By providing valuable information and resources to your audience, you can position your business as an authority in your industry. A website that is informative, engaging, and easy to navigate will help build trust with your audience and establish your credibility as a reliable source of information.
While it’s tempting to save money and build your website yourself, it’s important to remember that your website is not an expense, but an investment in your business. Investing in a professional website design will not only save you time and effort, but it will also help ensure that your website is effective in generating leads and driving conversions. A professional website design team can help you create a website that is optimised for search engines, user-friendly, and designed to help you achieve your business goals.
According to a study by HubSpot, businesses with a website get 67% more leads than those without a website. Having a website makes it easier for potential customers to find your business and learn more about your products or services. In a survey by BrightLocal, 97% of consumers looked online for local businesses, with 12% searching for a local business online every day. A study by Accenture also found that 60% of consumers prefer to interact with businesses online rather than in-store. It was found that 84% of consumers believe that having a website makes a business more credible than just a social media page (A survey by Verisign).
In conclusion, your website is not a commodity, but an investment in your reputation. A well-designed website can generate leads, build your credibility, and help grow your business. Investing in a professional website design is a smart business decision that will pay dividends in the long run. Build a website that speaks for you and is your number one salesperson online.
We at Sarsan Digital specialise in creating professional, UI/UX friendly websites for your businesses. Prioritise your website and watch your business grow.
